WE tv's Cute Kids iPhone App Still Downloaded Even After Contest Ends

Monday, 22 March 2010 05:52

The Elettro Interactive-produced WE tv Cute Kids Photo Voting Contest launched earlier this year has come to a close recently, and as with all the photo voting contests Elettro Interactive has created for WE tv, it was a resounding success. However, albeit the contest may have ended, the Cute Kids iPhone mobile application is actively downloaded at the Apple iPhone Apps Store. High-quality photos uploaded and amassed during the run of the online contest amount to over 10,000 and are still available through the iPhone app.

Online photo voting contests are Elettro Interactive's most popular marketing venture as they are always planned in such a way that they effectively capture a particular brand's target audience through the ease with which entries can be submitted. The sheer number of uploads generate excitement among the audience which is measurable through per user tracking. This system allows WE tv marketing to calibrate audience response. These contests are more than likely also supported by mobile apps. Elettro Interactive designs and creates only top of the line high-definition mobile applications for iPhone, iTouch and iPad.